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June 10th, 2024

Digital Watches: Fashion Staple or Dying Trend?

At Banks Lyon, we are fascinated by new technology in our industry and are always looking to offer our customers the latest and greatest innovations that the market has to offer. However, in such a fast-paced sector, there are constant advancements, and it can be difficult to know whether things are here to stay or simply a fad.

Digital watches fit perfectly into this category, and many top brands have taken on this tech and implemented it into their classic watch designs. So, as leading providers of luxury watches, we thought it would be interesting to look into the history of digital watches and uncover whether they are here to stay or their time in the market is up.

The History of Digital Watches

Taking it back to 1972, when the first digital watch was introduced, we could have never imagined how far the technology would come in over fifty years. Pioneered by Hamilton, watches with this digital technology were brought onto the market and instantly wowed timepiece enthusiasts and the average watch-wearer alike. Since then, these Hamilton watches opened the doors for the watch industry, and digital timepieces became a huge phenomenon and are available at every price point – even free as toys in cereal boxes in the 1980s!

When most people think of a digital watch, they may think of the classic Casio, but there has been an extensive range of models over the years. Today, some believe that digital watches have taken a backseat with the rise of smartwatches, but we still believe that there is a place for these industry-shifting wearables.

Current Market Trends for Digital Watches

As mentioned, a lot has changed since the early inception of digital watches. So, to decide whether this model is here to stay, we need to look at the current market. What are the trends? Which tech can we see in most models today? How are these watches designed? Let’s take a look:

  • Modern and sleek designs. Typically, these watches are marketed to a young audience, which means that they have a sleek, stripped-back style with clean lines. However, there are always outliers, and some watchmakers have taken the opposite approach to stand out from the crowd.
  • Fitness-focused watch designs. Like smartwatches, digital watches are used for fitness and sporting purposes. Whether it’s timing a cycle, taking laps for a run, or keeping time when swimming, they are being used much more in fitness now than ever before.

Despite these trends, a lot of the time, people choose digital watches because of the 80s and 90s nostalgia they provide. This retro feel is often why these models are chosen; it is not always about what is trending.

Comparing Digital Watches with Analogues and Smartwatches

While analogue and digital are polar opposites, it can be confusing to differentiate between digital and smartwatches. The main difference between the two is that digital watches simply show the date, time, or stopwatch capabilities through a digital monitor, and smartwatches have a digital screen that can be connected to the internet, display social media updates, take and receive calls and texts, and much, much more.

Choosing between the three watch types can be a challenge, but it all comes down to what you require from your timepiece. Are you looking for something to simply tell the time and look good while doing so? A classic analogue watch may be the best choice. Do you want a tech upgrade without the fuss? Digital is the way forward. Or are you looking for an all-in-one technological wearable? A smartwatch could be for you.

Forecasting the Future of Digital Watches: Is it a Staple or a Dying Trend?

So, with the above in mind, we can safely say that the digital watch is not a dying trend. Because of its unique history, the luxury brands that have adopted this tech, and the market of people who prefer the fuss-free watch but still want a tech upgrade, we believe it is here to stay.

At Banks Lyon, as mentioned, we are always on the lookout for new and exciting technology, watch models, and interesting features to add to our ever-growing stocklists of products. With this in mind, we are proud to offer a range of digital watches from the top brands in the industry. Let’s take a look at a few of our favourites.

Hamilton American Classic PSR Digital Quartz Watch

The Hamilton American Classic PSR Digital Quartz Watch, pictured right, is a celebration of the original digital watch pioneered by Hamilton. It was created in 2022, fifty years after the initial digital timepiece was born, and is a salute to the revolutionary technology that started this sub-genre of watches.

This piece has been brought back to life and features a hybrid display and steel case, taking inspiration from the original model. You can purchase this piece of timepiece history from Banks Lyon for just £725 or only £6.04 per month on 0% finance.

OMEGA Speedmaster X-33 Marstimer Chronograph 45mm

The OMEGA Speedmaster X-33 Marstimer Chronograph 45mm, pictured left, is a high-performance digital timepiece with a range of innovative technology. Its powered by a multi-functional quartz movement with OMEGA’s 5622 Calibre and has a range of impressive design features, such as the Earth and Mars symbols, to distinguish whether the digital or analogue functions are in use. These models are some of the most unique OMEGA watches, with an oxalic anodized aluminium bezel ring in red hematite inspired by Mars’ dust.

If you’re interested in this space-influenced model, you can purchase it from Banks Lyon for £6,500 or just £55.00 per month with our 0% finance options.

Hamilton Ventura Edge Dune Limited Edition

Finally, we would like to showcase the outstanding Hamilton Ventura Edge Dune Limited Edition watch. Initially, you will notice just how different it is from the other Hamilton watches available online here at Banks Lyon. Its futuristic design and unique, almost triangular-shaped case make it a piece that is certain to stand out on your wrist.

It was inspired by Dune: Part Two (2024), and there are only 2000 models available, so if this is a timepiece that resonates with you, we recommend acting fast. The digital display on this timepiece is the highlight, glowing blue in reference to the blue eyes of the Fremen people from the Dune franchise. Whether you are a movie lover or are a fan of the books, this is a piece you simply cannot miss out on. Purchase it today for £2,235 or just £18.62 per month on 0% finance.

As you can see, the digital watch is here to stay, and we could not be happier. These models may be the least common, but they are a staple in the world of watchmaking. If you are interested in purchasing a digital timepiece, we would be more than happy to help you through the process and find you your ideal watch. Please don’t hesitate to get in touch using our handy Live Chat at the bottom right of our website, or contact us via WhatsApp on 07751 807 041 to get assistance fast from our friendly and knowledgeable team. Remember, you can also visit our stores in Lancaster or Kendal, where we will be more than happy to help you.

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