As we enter November the men (and women!) in the office have decided that this year they will be taking part in one the most famous charitable events of the year – ‘Movember’.
Yes, that’s right; you did read that correctly... the men and women of Banks Lyon Jewellers will endeavour to raise money for this cause that is sweeping not just the nation, but the world. I must, however, point out that the ladies will just be supporting the men and not growing their own!
Since its beginnings in Melbourne, Australia, Movember has grown into a worldwide phenomenon inspiring more than 1.9 million men and women to participate in formal campaigns spanning the globe.
The background lies in the hope to change attitudes towards men’s health and to educate men about the potential health risks they face, and to act on that knowledge, thereby increasing the chances of early detection, diagnosis and effective treatment.
In 2011 alone over 854,000 people around the world got involved and raised a staggering £79.3 million.
During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world. The aim of which is to raise vital funds and awareness for men’s health, specifically prostate cancer and testicular cancer.
The men effectively become walking, talking billboards for the 30 days of November and through their actions and words raise awareness by prompting private and public conversation around the often ignored issue of men’s health.
The Movember Effect: Awareness & Education, Survivorship, Research
The funds raised in the UK are directed to programmes run directly by Movember and their men’s health partners, Prostate Cancer UK and the Institute of Cancer Research. The founders of Movember work with these partners to ensure that Movember funds are supporting a broad range of innovative, world-class programmes in line with their strategic goals in the areas of awareness and education, survivorship and research.
Links of London and Movember
British brand Links of London are fully fledged supporters of Movember and have designed a range of jewellery to be worn in support of the cause. Cufflinks, charms and bracelets are on sale and 10% of the purchase price goes directly to the charity.
