CHOPARD WATCHES
The prestigious manufacturer of timepieces and jewellery has many
distinctive features: remarkable quality, creativity and a successful blend of
innovative design, modern technology and traditional craftsmanship.
Chopard is the longstanding partner and official sponsor of the Mille Miglia
- the legendary vintage car race. The Chopard Co. Chairman sees an evident link
between luxury watches and elegant vintage cars, "Lovers of fine automobiles are
said to have a weakness for precision timekeepers and vice versa. In both
domains, extreme precision and sporting elegance play an important role." This
is how the idea behind the "Mille Miglia" collection was born, a line of sporty
chronographs with quartz or self winding movements which became one of Chopard's
most successful collections.
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