October 27th, 2013

Ladies Watch of the Week: Longines PrimaLuna Ladies Quartz

Based within the iconic Swiss settlement of Saint-Imier, Longines have been manufacturing high quality Swiss watches that exhibit exemplary technical specifications for 181 years. The Longines PrimaLuna ladies quartz watch is merely one model from their extensive range of luxury timepieces, and this extraordinary wristwatch is another noteworthy addition to the ever evolving Longines family. Longines are a member of the Swatch Group Ltd, the most prominent watchmaker in the world, and their winged hourglass logo has now become synonymous with the virtues of supreme grace, tradition and performance.

The PrimaLuna collection of timepieces is intended as a homage towards the beauty of a silvered moon on a clear spring night. With delicately rounded lines, the range is frequently adorned by glimmering diamonds to create a contemporary visual statement that is ideally suited to the requirements of a modern woman. The style of each PrimaLuna timepiece conforms to a timeless aesthetic, and is augmented by a classic bracelet akin to many popular jewellery pieces, conveying a sense of sophisticated dignity fit for any occasion. No expense has been spared on this gorgeous watch, and it shines with 18 carat rose gold and mother of pearl adornments to create an instantly recognisable appearance.

The immediately visible contrast within the exterior of the PrimaLuna is undoubtedly the interweaving of the stainless steel and rose gold detailing. The bezel, the sculpted crown and the central links of the bracelet are all formed from this gold, and each Longines watch case incorporating this material has to be painstakingly assayed and hallmarked to confirm the authenticity of the piece. The clasp on the bracelet is a triple safety folding model with a convenient push-piece release. Together with the impressive 30 metre resistance to water, it is clear that Longines have not neglected the functionality within this salient wristwatch.

Longines is renowned for the elegance of its timepieces, and this wonderfully crafted wristwatch has a case diameter of only 26mm to be as unobtrusive as possible. Despite these petit dimensions, the PrimaLuna still manages to be an extremely striking watch, with an iridescent mother of pearl face that differs in the manner of a fingerprint across each unique model. The hours are also seamlessly marked by diamonds, resulting in a soft sparkle across the entire face; a theme which is ably complemented by the scratch-resistant sapphire glass of the anti-reflective crystal. Twin steel hands complete the dial, and these slender components are fashioned from blue steel to suggest a singularly ethereal design.

Whilst many luxury watches are fashioned with a traditional mechanical movement, the PrimaLuna ladies timepiece is equipped with a Longines caliber L963 quartz movement. Measuring only 1.8mm in height and possessing 5 jewels, this mechanism is eminently capable of ensuring that the watch performs at peak capabilities. Being a quartz movement, it also will never need manually winding in a similar fashion to many mechanical escapements, so the exact time is always evident each time the PrimaLuna is worn; perfect for those women who lead a busy modern lifestyle.

The Longines PrimaLuna ladies quartz watch is available to own here at Banks Lyon for 24 monthly payments of £71.25 along with a 10% deposit. This wristwatch manages to effortlessly merge the characteristic qualities of accomplished horological workmanship with the appeal of a genuinely stunning piece of ladies jewellery, and is only one of many similarly celebrated Longines watches that we are proud to sell. For more information about any of our high-end Swiss timepieces, please feel free to call us on 01524 38 48 58 and one of our professional team will be on hand to assist with your query.

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