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November 10th, 2022

TAG Heuer Formula 1: Live Life at Full Speed

As watch enthusiasts and industry experts, we’re always excited when one of our favourite big-name brands release a new collection or add new pieces to one of our favourites. A brand that never fails to impress us is TAG Heuer, with its ever-growing range of spectacular timepieces.

Each of their collections holds a different meaning and is inspired by something unique; for example, their Formula 1 collection is inspired by international racing cars and the prestigious sport itself.

So, today we’re putting a spotlight on our collection of TAG Heuer Formula 1 watches and exploring what makes them a fantastic choice for those looking for precision timing, bold colours, and sporting functions. In addition, we’re highlighting some of our favourite watches from the collection and why they’re the perfect choice for everyone, not just Formula 1 fans.

The History of the TAG Heuer Formula 1 Collection

While new releases to the collection have revamped the range of watches over time, the Formula 1 and TAG Heuer collaboration started long ago. It was between 1971 and 1979 that Jack Heuer began speaking to Scuderia Ferrari on a business level, offering his exceptional timekeeping equipment to assist Ferrari during Formula 1. From then, Ferrari drivers wore Heuer watches, allowing them to keep track of time and perform to their very best.

Heuer then proudly became the first brand to sponsor motorsport that wasn’t directly related to the automotive industry.

TAG Heuer branding on a formula one track

In 1985, Heuer joined forces with Techniques d’Avant Garde to form TAG Heuer and continued to thrive, particularly regarding Formula 1, as they partnered with McLaren.

The following year, 1986, the TAG Heuer Formula 1 collection was released and tested by the experts, the McLaren racing team.

1992 and 2003 were busy times for TAG Heuer in their Formula 1 as they became official partners and timekeepers for the international motorsport event. The top drivers sported the incredible sought-after TAG Heuer Formula 1 watch collection, grabbing the attention of racing enthusiasts worldwide. From then on, the brand continued to thrive in the industry and, in 2016, partnered with the RED BULL Formula 1 racing team, bringing in a new audience to their exceptional timepieces.

Precision Timing and Outstanding Functionality

yellow TAG Heuer Formula 1 Quartz Chronograph 43mmThe precision-driven design of TAG Heuer Formula 1 watches makes them such incredible professional motorsport timekeepers. Road-tested by the best in the industry, there isn’t a better option for timekeeping on the track, and throughout their thorough endurance tests, they proved themselves time and time again.

During Formula 1, every second counts, which is why the testing is so rigorous, with each new design going through over 60 trials to ensure complete perfection on the track. Quality is critical, which is why these TAG Heuer watches perform exceptionally and are built for their stunning design to last through harsh conditions and are highly shock resistant. Even after a crash, they still look and function as if they are brand-new.

The stunning yellow TAG Heuer Formula 1 Quartz Chronograph 43mm is available from Banks Lyon for £1550 or just £12.91 per month on 0% finance.

Choose Classics, Choose Stainless Steel

Nothing is more classic than a stainless steel watch. So, if you’re looking for a performance timepiece that does the job and looks great, then a TAG Heuer Formula 1Stainless steel TAG Heuer Formula 1 RED BULL Racing Special Edition in stainless steel is the best choice. We offer a range of these watches, including those from the RED BULL range. These timepieces have a metal bracelet with an innovative driver extension, allowing those behind the wheel to fit their watch comfortably over the sleeves of their racing suit.

The beauty of a stainless steel TAG Heuer watch is that it allows you to blend your timepiece into the rest of your attire, perfect for those who prefer a subtle quality to elevate their appearance.

This TAG Heuer Formula 1 RED BULL Racing Special Edition watch is available from Banks Lyon for £1900 or just £15.83 on 0% finance.

Be Bold, Live Life at Full Speed and in Full Colour

green TAG Heuer Formula 1 Quartz Chronograph 43mmWhen you think of Formula 1, the thoughts of fast cars, bright colours, and loud crowds must fill your brain. This is precisely what TAG Heuer has encapsulated in their outstanding watch collection. As well as classic stainless steel, the timepieces come in a range of bold colours, representing the flags of Formula 1.

  • Red represents the race being suspended
  • Yellow means there is a hazard on the track
  • Green tells the drivers that the race is back on

These bright colours can be seen on the dial and rubber strap of the watches.

This green TAG Heuer Formula 1 Quartz Chronograph 43mm is available here at Banks Lyon for £1550 or just £12.91 when you choose our 0% finance offers.

While green may not be your favourite colour, we also offer the red TAG Heuer Formula 1 Quartz Chronograph 43mm for the same price of £1550 or £12.91 on 0%red TAG Heuer Formula 1 Quartz Chronograph 43mm finance.

We’re confident you’ll find what you’re looking for in a TAG Heuer Formula 1 timepiece, whether you’re a fan of motorsports or not. Their incredible functionality and extensive range of both bold colours and simple stainless steel provide everyone with an option to suit their aesthetics and lifestyle.

Find out more about our TAG Heuer watches online or by visiting our Lancaster or Kendal showrooms and speaking to our watch experts; we can’t wait to hear from you.

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