At the Basel watch fair this year it was announced that Cameron Diaz was to join the TAG Heuer line up of ambassadors. Her three year partnership with the brand will also serve to benefit and raise awareness for programmes that empower women all over the world, including the organisation ‘UN Women’.
Diaz was quoted:
“I am deeply appreciative that TAG Heuer shares my desire to support women who are not free to pursue even the most basic goals, simply because of their gender,â€
Joining Maria Sharapova, Leonardo DiCaprio and Lewis Hamilton as the ‘wrist’ of the brand, Diaz will bring a little star quality and charm to TAG Heuer as ‘The Link Lady’.
This collection, described as the new Tag Heuer Link ladies dress watch, is designed for ladies who prefer to wear a stainless steel watch without compromising on quality and luxury design. Available in a number of different dial colours and with or without Diamonds, the watch really is something that can be worn at home and on the red carpet with ease.
Inspired by the iconic Link bracelet with its S-shaped links, the watch is also available in a choice of metals, including 18ct Gold variations. With bracelets, straps and dial colours to suit every style and mood, the Lady Link is a true icon of contemporary femininity.
The Lady Link with full Diamond Bezel and Silver Dial
The Link Lady available in Silver, Black, Pink and Mother of Pearl Dial options
A beautiful watch that can be worn from day through to night